Rubrik, Inc. (NYSE: RBRK) went public in April 2024, positioning itself not as a backup vendor but as a cyber resilience company. The focus is on securing and recovering data in the aftermath of ransomware, breaches, and insider threats. Their Zero Trust Data Security architecture ensures that backup data cannot be encrypted, modified, or deleted by attackers, making it a critical component of ransomware defense.

Rubrik Security Cloud

The core architecture applies zero trust principles to backup and recovery. Backups are immutable, stored in an air-gapped, append-only file system that ransomware cannot access or modify. Data is encrypted at rest and in transit with customer-managed keys.

For ransomware recovery, Rubrik provides automated impact assessment that identifies which files, applications, and databases were affected and pinpoints the last clean recovery point. Organizations can recover granularly, restoring only affected data rather than entire systems.

The platform also includes ML-based anomaly detection that monitors backup data for indicators of ransomware encryption, mass deletion, and suspicious data modification. Alerts can be generated before an attack completes, enabling faster response. Automated discovery and classification of sensitive data within backup datasets helps identify PII, PHI, and PCI data across cloud, SaaS, and on-premises sources.

Rubrik expanded its DSPM capabilities through the 2023 acquisition of Laminar, which provides data discovery, classification, and risk assessment for cloud-native data stores beyond the backup footprint.

Platform Coverage

Rubrik protects data across enterprise environments including VMware, Windows, Linux, NAS, and databases like SQL, Oracle, and SAP HANA. Cloud coverage spans AWS, Azure, and GCP, while SaaS protection covers Microsoft 365 and Salesforce.

Financial Performance

FY2025 revenue reached approximately $900 million, with subscription ARR growth exceeding 40%. The company serves over 6,000 customers globally, including significant Fortune 500 penetration.

Market Position

Rubrik is a Leader in the Gartner Magic Quadrant for Enterprise Backup and Recovery. The company’s competitive differentiation is its security-first approach to data protection, which resonates with organizations that have experienced or fear ransomware attacks.

Leadership

Bipul Sinha, a former Lightspeed Venture Partners partner, serves as Co-Founder, Chairman, and CEO. Arvind Nithrakashyap is Co-Founder and CTO.